Automotive companies have made waves in recent years with retro inspired styling. All of the major American brands introduced one or multiple models that paid homage to styling from the 60s and 70s. These cars give buyers from older generations a gateway into their pasts with modern versions of models from a simpler time, while also giving younger buyers a taste of the fast muscle car era.
What is interesting about the retro styling movement is that it’s limited to automobiles only. Clearly there is an emotional attachment to our cars and the isolated nature of the automotive retro movement is proof of that. The retro movement didn’t show up in any other form of consumer transportation, from motorcycles, to boats, and so on. In fact, this retro styling movement did not show up in any other form of, well…anything. Think about recent releases of other products in other industries. From homes, to home appliances, to all forms of computers and electronics, to furniture, and so on, we didn’t see any real “throwback” trend. The goods we were buying continued to get sleeker and more modern looking and feeling.